var formData = { company: $("input[name=company]").val(), company_dimension: $("select[name=company_dimension]").val(), email: $("input[name=email]").val(), first_name: $("input[name=first_name]").val(), form_view: "form_CYBER_SECURITY", last_name: $("input[name=last_name]").val(), phone: $("input[name=phone]").val() }; console.log(formData); jQuery.ajax({ url: 'https://www.rstore.it/store/salesforce/salesforce', type: 'POST', data: formData, cache: false, dataType: "json", error: function (response){ console.log('ERROR: ' + response); }, success: function (response) { console.log('SUCCESS: ' + response.output.response); } });